If you’ve been asked to appear on our program our staff will guide you through the process in a way that takes very little time from normal day activities. You will be given choice and exclusivity in subject matter and we’ll use your guidance to produce your news segment. Our team does everything possible to help you make this television appearance a enjoyable and successful experience.
Footage shot at your location will accompany a pre-approved narration by the program’s anchor along with taped comments from the appropriate physicians, spokespersons, or patients from your practice that would be edited into the segment.
We’ll comfortably guide you through each step along the way. Initially, a field producer will survey your premises. The purpose of this initial site survey is to analyze locations to provide our writers and video production staff with the information they need for a quality video news production. The field producer will be checking for any special considerations that would be important for our writers and videographers. He will make special notes of areas like treatment rooms, special equipment, attractive lobby areas, library or other possible interview settings at your location. Our field producer acts as the eyes for our videographer. This pre-survey allows our script writers the necessary specifics to plan shooting sequences as we go through the rewrite process.
Following the site survey, our writers compose a rough draft outline of the contents of the feature. They will draw from a number of resources to get the necessary information to complete a basic outline of the news segment. These resources could include a vast array of current medical publications, brochures, magazine articles, bullet points, websites and whatever else you can provide. Once our initial rough draft is complete, it is forwarded to you for your review. The scripts are then rewritten and finalized with your approval.
Next, a video shoot is scheduled at your location approximately 2-3 weeks in advance of the air date. This videography session takes about two hours and will provide the majority of the background and actual footage content for the segment. The pre-survey also means that our video shoots are efficient and well planned. With the proper planning and cooperation on everyone’s part, the video shoots are completed with a minimum disruption of normal day to day activity. This results in our capturing the correct footage necessary for an accurate presentation.
With these important steps completed, you are well on your way toward a successful appearance on television.
In appreciation of your participation on our program, you own the rights to use your segment for whatever you see fit in the future. We suggest that you have us produce your segment in a way that makes it valuable not only for the broadcast but for future use as well. You will have all rights to the raw footage filmed at your location. The segment, the footage, along with DVD copies of the entire program, are sent to you after completion of production and broadcast. You are then free to use your segment and your footage for any purpose you see fit. There are many uses for our broadcast segments and the professional film footage and we hope they will continue to be used to promote the important messages they contain.